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Robert Apresyan

Data Analyst

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Welcome

From data to decisions: A journey of growth and innovation 

I’m always looking for ways to turn challenges into opportunities and push myself to grow. Whether it's diving into data analytics, learning new skills, or tackling unfamiliar problems, I approach each task with a solution-focused mindset. I believe that embracing what I don’t know is the key to innovation, and I’m committed to pushing boundaries and delivering real results. My journey is about more than achieving goals—it's about constantly evolving and finding new ways to create value.

Personal Projects 

Company Promotion Dashboard 

Excel Pivot Tables and Silcers 

For my first data analytics project, I designed an interactive Excel dashboard to visualize employee promotions, including performance, gender, and awards history. This dashboard reveals key trends and patterns in promotion data.

NowNet - Strategic Marketing Simulation with Markstrat 

Critical Thinking/ Problem Solving 

In the Markstrat competition, I led a team in a marketing simulation, making data-driven decisions on pricing, distribution, and product features. This experience showcased my ability to apply strategic thinking and problem-solving skills to achieve competitive results.

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Creators MFG 

Web Design/Entrepreneurship

For my entrepreneurial ventures I co-founded Creators Manufacturing, a company specializing in designing and producing custom products for businesses. I developed a website to showcase our offerings and led targeted email campaigns, utilizing data analysis to optimize lead generation and increase conversion rates.

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Resume

Experience

2024 - Present

Co-Founder 

  • Designed a data-driven email marketing system using Excel to track lead sources, template success, and response rates, improving outreach effectiveness.

  • Managed lead generation outsourcing, negotiating terms and gathering quality leads for data analysis and campaign optimization.

  • Conducted A/B testing on email templates, increasing positive engagement by 20% through data-based improvements.

  • Analyzed website traffic from email campaigns, refining messaging and navigation to boost user engagement and conversions.

CREATORS MFG

Craft - Your - Dreams

creators manufacturing

2023 - Present

Customer Experience Associate 

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  • Facilitated deals on investment products, including Mortgages, GICs, and Mutual Funds, managing assets exceeding $2 million.

  • Conducted thorough customer needs analysis, interviewing over 120 clients to provide tailored support.

  • Collaborated daily with personal bankers and financial planners, ensuring effective communication and high service quality.

  • Processed 50+ transactions daily with a keen eye for detail, maintaining over 99% accuracy.

  • Consistently exceeded customer expectations, achieving a 95% LEI score and delivering exceptional service to over 650 customers each month.

Education

2018-2022

University of Toronto 

Bachelor of Business Administration

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Graduated with a GPA of 3.0, in the Final 2 years of studies. Key coursework included:

  • Analytics for Decision Making

  • Intermediate Finance

  • Quantitative Methods in Economics

  • Price Theory: A Mathematical Approach

  • Operations Management

  • Product Management and Branding

  • Pricing Strategy

  • Managerial Accounting

2024 - Ongoing 

CFA Institute 

CFA level 1

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  • Actively pursuing CFA Level 1 certification, driven by a passion for continuous learning and professional development.

  • Committed to expanding financial knowledge and achieving new milestones in the finance industry.

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